Glasgow, 1 February 2022: QUIZ, the omni-channel fashion brand, is pleased to announce the re-launch and development of its strategic partnership with The Very Group, which operates multi-category digital retailer Very.co.uk.
The re-launch marks a development on the existing partnership between the two businesses, and is a response to the strong customer reaction to QUIZ’s presence on Very.
Having previously worked with Very on a wholesale basis, QUIZ has become one of the first brands to partner with the retailer via its new stockless fulfilment model, which launched in autumn 2021. The integration means some products will be shipped directly from QUIZ to Very customers, significantly increasing the number of product lines available via the retailer.
This partnership with Very provides a strong platform for QUIZ to drive exposure for its trademark occasionwear and dressy casualwear products among an additional customer base.
The move reflects QUIZ’s strategy to leverage selected third-party digital-led partnerships to drive reach, awareness and engagement of its differentiated brand, and complement the business’s e-commerce website and estate of 67 stores, as well as 97 concessions, across the UK and Ireland.
The Very Group, which has annual revenues of £2.3bn, is one of the UK’s largest digital pureplay businesses with 4.8m customers, 2,000 brands and 2.2m daily website visits.
Sheraz Ramzan, Chief Commercial Officer at QUIZ, commented: “We’re really pleased to announce the exciting development of QUIZ’s strategic partnership with The Very Group. We’re delighted with the strong customer reaction to our presence on the Very platform to date and look forward to engaging with even more customers throughout 2022.”
Robbie Feather, Managing Director, Retail, at The Very Group, said: “We want to offer our customers the greatest possible choice and flexibility. We know our customers love QUIZ so we’re delighted to be able to expand our partnership and range using our flexible fulfilment model.”
QUIZ is an omni-channel fashion brand, specialising in occasion wear and dressy casual wear. QUIZ delivers a distinct proposition that empowers its fashion forward customers to stand out from the crowd.
QUIZ’s buying and design teams constantly develop its own product lines, ensuring the latest glamorous looks at value prices. This fast, flexible supply chain, together with the winning formula of style, quality, value and speed-to-market has enabled QUIZ to grow rapidly into an international brand with standalone stores, concessions, franchise stores, wholesale partners and international online partners in 20 countries.
QUIZ operates through an omni-channel business model, which encompasses online sales, standalone stores, concessions, international franchises and wholesale arrangements.
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About The Very Group:
With annual revenue of £2.3bn, The Very Group is a unique digital business that combines online retail and flexible payments. Our family of digital retail brands, led by Very.co.uk and supported by Littlewoods.com and LittlewoodsIreland.ie, helps to bring 2,000 desirable labels within easy reach of more customers.
Our team of passionate people has a shared purpose: making good things easily accessible to more people, and we’re here for the millions of online shoppers across the UK and Ireland.
Across electrical, home, fashion and more, we sell everything our 4.8 million customers could need, except food. And our flexible payment options, which are provided responsibly via our Very Pay platform and regulated by the Financial Conduct Authority, help our customers manage their household budgets.
We have over a hundred years of history behind us, but at our heart there is a passion for change – to constantly improve what we do, to innovate with data and technology at our core and to be the best possible place to work.
For more information, visit our website or follow us on LinkedIn, Twitter and Instagram.
Lucy Wollam/Ben Wilson at Hudson Sandler
020 7796 4133